Charleston, SC – Charlestowne Hotels, a leading hospitality management company, today announces its continued expansion in the Northeast with the takeover of Hotel Marcel in New Haven, CT, and with the opening of the Lockwood Hotel in Waterville, Maine. This expansion further solidifies Charlestowne as experts in managing hotels in collegiate markets, and also broadens the company’s reach into two new states.
“At Charlestowne, we’re constantly seeking meaningful ways to provide value in new regions, and by venturing into New Haven and Waterville, we’re bringing our standard of customization and personalized service to towns that prioritize that for their visitors,” said Kyle Hughey, Chief Executive Officer of Charlestowne Hotels. “From location and history to culinary programming, both Hotel Marcel and Lockwood Hotel have all the elements necessary to offer their guests something special. We’re honored to join forces to debut an elevated hospitality experience to each of their respective communities.”
Hotel Marcel, an adaptive reuse project which opened in May 2022, is expected to be the country’s first sustainable net-zero energy hotel. The former R&D facility for Armstrong Rubber Company has been transformed into a 165-room property with a goal of being fully self-sustaining, meaning its 1,000+ photovoltaic panels generate solar power that provides all electricity and energy required to operate the hotel. Hotel Marcel was designed to meet Passive House and LEED Platinum standards, and is fossil-fuel free. The building, which is listed on the National Register of Historic Places, features thoughtfully preserved interior and exterior craftsmanship, blending the classic with the cutting edge. In addition to its thoughtfully designed mid-century historic rooms, Hotel Marcel features locally cultivated fare at BLDG restaurant, easy access to nearby waterfront parks and trails, and 12 Tesla Supercharger stations.
“Hotel Marcel sets a standard for eco-accommodations in the United States, and our sustainability efforts have put New Haven on the map as a hub of innovation and architectural creativity,” said Bruce Becker, Owner of Hotel Marcel. “We wanted to partner with a management company that understands and values the diverse needs of unique properties and how to best elevate them, and its many staff members. Through a tailored management approach and the thoughtful hiring and retention of some of the industry’s most skilled hospitality experts, Charlestowne Hotels has identified the formula to help us generate a future as powerful as our building itself.”
A destination that is set to quickly become a staple near the Colby College campus, Lockwood Hotel will be the first newly built boutique hotel in Waterville, ME, in decades when it opens on August 15, 2022. As part of Colby College’s commitment to revitalize the downtown, the art-forward Lockwood Hotel provides visitors with a gorgeous and well-appointed home base for greater discovery of the community. Waterville’s vibrant art scene is incorporated into the hotel with works from the Colby College Museum of Art on display throughout public spaces and the 53 guest rooms. Charlestowne Hotels’ in-house marketing and food and beverage teams worked hand-in-hand with Colby College to bring the spirit of Lockwood Hotel to life through its amenities, guest programming, and the hotel’s new eatery: Front & Main. The downtown restaurant serves up a hyper-local menu created with fresh ingredients from Maine’s fields and coasts. Dishes include Chef Jesse Souza’s take on New England favorites like Rains and “Saturday Suppah.” Together, Front & Main and the Lockwood Hotel offer a premier setting for life’s milestones, from college events and graduations to weddings.
“It’s important that the Lockwood Hotel offer the Waterville community a deliberate and beautifully appointed space for both escape and togetherness,” said Jordan Rowan, GM of the Lockwood Hotel. “Charlestowne Hotels understands the collegiate market better than anyone in the business and has mastered how to bring that ideal blend of hometown pride and accessibility for visitors to each property it touches. Our partnership supports our vision to bring meaningful value to our community by offering our guests an enriching, locally driven experience as they discover the beauty of Maine.”
About Charlestowne Hotels
Independent hotel management has been a cornerstone of Charlestowne Hotels’ business for more than 40 years. Ranked one of the industry’s top management companies (Lodging, HOTELS), Charlestowne specializes in lifestyle, adaptive reuse, collegiate, branded, soft-branded and condo properties spanning a range of markets including urban city centers, secondary cities and resort destinations. The company, which currently manages a portfolio of 50+ hotels, also includes a growing food and beverage division with more than four dozen food and beverage outlets, ranging from coffee shops and delis to rooftop bars and full-service restaurants. Charlestowne operates some of the country’s most award-winning properties, many of which regularly top the “best hotels” lists by Travel + Leisure, Condé Nast Traveler, USA Today and TripAdvisor. To achieve this, Charlestowne treats each property like its own brand , working with owners and on-site teams to develop revenue optimization, operation systems, creative programming and strategic marketing synergies that elevate the property’s unique story and enhance the guest experience. As a result, Charlestowne properties consistently achieve above-average RevPAR growth. For more information visit www.charlestowne hotels.com.