Charlotte hotel focused on millennials resumes plan to open

Plans for a 13-story, 208-room hotel in uptown are back on track.  Moxy Hotels is a Marriott-affiliated brand focused on millennials.  The hotel was set to open last year but the project was shelved due to the pandemic.

Plans for a 13-story, 208-room hotel in uptown are back on track. Moxy Hotels is a Marriott-affiliated brand focused on millennials. The hotel was set to open last year but the project was shelved due to the pandemic.

Construction on a millennial-focused hotel in uptown — just steps from the Spectrum Center — is expected to break ground this year after a long pause due to the pandemic.

The 13-story, 208-room Moxy hotel will go up at 125 S. Brevard St. near E. 4th St., Birju Patel of BPR Properties told The Charlotte Observer. BPR is the developer on the project.

Moxy is a Marriott-affiliated brand.

Now, the site is a paid public parking surface lot.

Once built, hotel guests will zip up to the 13th floor to check in at a lobby bar (with complimentary cocktail) and can check out the view of the skyline — a feature Moxy is known for, Patel said.

The pet-friendly Moxy hotel brand aims for a more playful style, from motion-activated lights in rooms, walk-in showers and grab-and-go food and beverage stations. Other locations feature activities like bowling alleys, arcade games and pool tables.

The exact plans for the uptown hotel are still being finalized, Patel said. The hotel could open around May or June 2024. It would include ground-floor retail, likely around 3,000 square feet, Patel said.

Charlotte hotel market picks up

The Moxy hotel was expected to open last year. But when the hotel market took a big hit from the pandemic, the project was shelved, Patel said.

Late last year, BPR started talking with architects, engineers and the city of Charlotte again. BPR got its land development permit from the city a couple of weeks ago and is waiting on a county permit.

The local hotel market is better than it has ever been for BPR, which also developed the 250-room Embassy Suites a few blocks away in uptown, Patel said.

That Embassy Suites hotel is performing better this year than it has in the previous five years since it opened, according to Patel. He said he noticed an uptick last March around spring break. “We haven’t stopped since,” I said.

Occupancy rates in 2019 were around 75%. Today, Patel said, rates are at 80%. Most of it is from leisure travel, folks coming in to town for a concert or events.

Other nearby uptown development

City Council approved a proposal last month for a $275-million deal between the city and Charlotte Hornets to renovate the Spectrum Center and build a practice facility next door. Construction could start this summer.

Early renderings show the new practice facility in a high-rise building.

It would include two full basketball courts, expanded locker room space and a health care space. Renderings show the practical facility replacing the existing Charlotte Transportation Center, moving the bus facility underground.

The rest of the tower would be filled with parking and additional development on the top floors.

Another nearby development, the $600-million 7th and Tryon project, could include a 200-room hotel. The project includes the construction of a 17-story, 400,000 square foot office tower along 6th Street and a 354-unit apartment tower, the Observer has reported.

This story was originally published July 27, 2022 10:46 AM.

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Gordon Rago covers growth and development for The Charlotte Observer. He previously was a reporter at The Virginian-Pilot in Norfolk, Virginia and began his journalism career in 2013 at the Shoshone News-Press in Idaho.

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