YEAB expands network at agriculture meet


Young Entrepreneurs Association of Brunei (YEAB) recently participated in the first-ever virtual International Buyer-Seller Meet for Agriculture nearly featuring 100 agricultural input companies from Brunei Darussalam, India, Sri Lanka, Nepal, Mexico, the United Kingdom (UK) and United Arab Emirates (UAE).

“We are proud to have participated in the inaugural International Buyer-Seller Meet for Agriculture. The goal was to utilize the opportunity to enhance regional trade and co-operation in agricultural inputs, particularly as the Sultanate is actively developing its agricultural sector. This platform allowed us to showcase that Brunei is also making leaps in the sector and that we can be a serious agricultural producer, utilizing technology for high productivity and yield,” YEAB President Nurliyana Fatin binti Arifin.

The event was organized by the Confederation of Indian Industry (CII) in partnership with the Indian Micro-fertilizers Manufacturers Association (IMMA) and other international partners, including YEAB.

Participating companies were from the fertiliser, specialty plant nutrient, micronutrients, organic fertiliser, bio-stimulants, agri-tech and precision agriculture sectors.

The full-day virtual B2B meet included country and sector specific plenaries and panel discussions, virtual stalls, private meeting rooms and open discussion tables, where attendees and companies could meet, interact, collaborate and explore domestic and international business opportunities.

Young Entrepreneurs Association of Brunei President Nurliyana Fatin binti Arifin joins the International Buyer-Seller Meet for Agriculture. PHOTO: YEAB

The B2B meet was organized in collaboration with the CII Food and Agriculture Center of Excellence, Young Indians (Yi) and a network of overseas industry partners and chambers.
The IMMA was established in 1983 to represent the interests of micronutrient manufacturers throughout the country.

IMMA members have been working with farming communities for almost 50 years and have played a vital role in making balanced plant nutrition a national imperative.

IMMA has three major focus areas of work: policy advocacy with government; knowledge and skills training of staff and stakeholders across India; and developing unity and fellowship among members.

“As part of the agenda, the attendees set up virtual stalls and meeting tables for B2B meetings, and explored business opportunities within India and target markets. In parallel, country specific plenaries for showcasing opportunities in the respective geographies were also organised,” said IMMA President Dr Rahul Mirchandani.

The event featured speakers from partner countries including Head Unit of International Affairs and Public Relation, Department of Agriculture and Agrifood at the Ministry of Primary Resources and Tourism Hajah Siti Juhaidah binti Haji Mohd Junaidi.

Representatives from agri input companies and institutions also spoke at the country specific plenaries and opportunities about best agricultural practices to the audience.

The event saw participation from 191 organisations, with 361 participants attending the forum session and 160 involved in online B2B meetings to explore opportunities.

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